16
May
11

SEO and the Web Filter Bubble

I’ve mentioned this sort of thing beforecustomized, personalized search results based on what engines and websites think you want to see. Which means that everybody’s search results are different. Which means that you can never know just exactly where you will show up for any individual person’s search. And so far, there’s not a damn thing you, as a search engine professional, can do about it.

This is what will kill SEO. And the web. And probably everything else we hold dear.

Brought to you by TED. The smartest place on the planet.


3 Responses to “SEO and the Web Filter Bubble”


  1. May 16, 2011 at 5:26 pm

    I’m optimistic! If Google take that route, then a plucky little startup that doesn’t pretend to know better than its users – possibly founded by me – will come along and decimate the competition. 🙂

  2. May 16, 2011 at 6:31 pm

    LOL! Good idea. Imagine a search engine that returned relevant results….. and nothing else. It would be a revolution!

  3. June 3, 2011 at 6:17 am

    I very much agree with this subject. Im not sure though if it is possible to make this kind of suggestion and be 100% sure, anyway it is worth to find something valuable. Thanks for sharing.


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